Lucky Charms - Talent Show

Once again Saatchi & Saatchi NY call us to produce a TV commercial for Lucky Charms. This is the fourth so far!! The spot is entirely done in cel animation. We designed all the characters, including "Lucky the Leprechaun". Each commercial shows one of the different fun and magical adventures of Lucky and his charms.
Done by 2veinte
Creative Direction: Pablo Gostanian
Executive Producer: Agustin Valcarenghi
Animation Direction: Melisa Farina, Sebastian Garcia
Art Direction: Pablo Gostanian, Gastón Pacheco
Character and background design: Gastón Pacheco
Illustration: Gastón Pacheco, Nahuel Sagarnága
Lead Cel Animation: Melisa Farina, Sebastian Garcia, Juan Nadalino
Cel Animation: Melisa Farina, Sebastian Garcia, Juan Nadalino, Martin Gil, Fernando Toninello, Facundo Quiroga, Valentina Candia
2D Animation: Daniel Di Paola
Clean Up: Nahuel Sagarnága, Juliana Gorgati, Melisa Farina, Sebastian Garcia, Juan Nadalino, Martin Gil, Diego Frachia, Lucia Castez, Matias Giamportone, Facundo Quiroga, Valentina Candia, Ana Artaza, Hugo Gomez, Agustín Mari
Storyboard: Sebastián García, Juan Nadalino, Melisa Farina, Gastón Pacheco
Composition: Lionel Skliar
Producer: Geraldine Chaia Arazi
Agency: Saatchi & Saatchi NY
Music: The Elements
Sound Design: Nylon
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