2014. Adidas
Open All Winter is a TVC shot in the most extreme outdoor conditions. For this project, Adidas and director Stian Smestad partnered with some of the world’s most skilful extreme-sports athletes, including slackliner Hayley Ashburn, paraglider Jean-Baptiste Chandelier, and ice climber Junhee Han. We see each of the athletes perform their sport in some of Europe’s harshest environments. A highly specialized crew worked together for over two months to create this stunning TVC, which was produced by our team in Stockholm.
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