POPULAR AESTHETICS
(pŏpâ²yə-lər) (ĕs-thĕtâ²ĭks)
abstract noun
1. any conceptualisation of the artistically valid or beautiful; fit for, adapted to, or reflecting the taste of the people at large
2. refering to or about a team department who bring about (refer to 1.) through professionalism and hard work
3. a team of art directors, food-stylists, set dressers, set builders, & wardrobe stylists based in Cape Town