Avery职业生涯起始于伦敦,在执导几部短片前,他是一名平面摄影师,为潮牌杂志《ID》拍摄时尚作品。在1998年戛纳国际广告节上,他代表盛世长城广公司以新晋导演的身份展示了其短片作品《Hitch》。在99年年,他成为了Blink及Villains旗下的导演。Avery对于人物塑造和叙事有着自己的理解,他出众的阐述能力在于他能以出色的创意概念来支撑故事,并将这一创意通过人物塑造及叙事带入生活。Avery的长处还有他出色的审美——他执导的画面让人折服,他的创作非常夺目。他的想象力也让人难以置信——他的表达手法可以是明亮和诙谐的,同时它也可以是无比黑暗的。Avery began his career in photography as a graduate of NYU, first assisting Annie Leibovitz, then later honing his craft with with likes of Richard Avedon and Steven Klein. He found success shooting fashion photography in London for ID, The Face, and Dazed & Confused, but has always been drawn by film’s ability to tell a more immersive and nuanced story than what any single frame can offer. While in London, Avery made many short films, among them including “Hitch,” which was featured in Cannes’ Saatchi & Saatchi New Directors Showcase, thus launching his career as a commercial director. Douglas won Best New Director at the British Craft Advertising Awards for his first commercial spots, his second project in the US was awarded a Clio for Best Direction, and the accolades have continued ever since.