THE MAGIC KINGDOM is an enchanting modern day fairy tale that celebrate the art of Sergio Rossi's shoe-making, focusing on the different steps of the creative process, from the vision and sketches to the final product.
The film was shot inside Sergio Rossi’s historic headquarters in San Mauro Pascoli, Italy. The production factory that has seen the precious Sergio Rossi creations come alive over more than fifty years was transformed, for the occasion, in a wondrous kingdom inhabited by three modern princesses inspired by the world of fairy tales. Alice, Jas and Bianca, played by the beautiful models Lou Schoof, Bhumika Arora and Nataliya Bulycheva, dance through the spaces of the fashion house’s headquarter revealing all the stages behind the creation of a Sergio Rossi's shoe.
Discover the film directed by Bruno Miotto starring Lou Schoof, Nataliya Bulycheva and Bhumika Arora with original music composed by Alberto Bof at sergiorossi.com #MomentsOfWonder
Client: Sergio Rossi
Written & Directed by: Bruno Miotto
Production Company: EDI Effetti Digitali Italiani - effettidigitali.it/
Executive Producer Antonella Galassi
Producer Alice Vianello
Starring: Lou Schoof as Alice, Bhumika Arora as Jas, Nataliya Bulycheva as Bianca
Original score by: Alberto Bof at MKRS Publishing - Vencie, CA. mkrs-publishing.com/
Cinematography by: Marcello Dapporto
Editor: Giulia Peruzzotti
Production Designer: Stella Lombardo
VFX Supervisor: Roberta Longo
Styling by: Eva Geraldine Fontanelli
Make Up Artist: Anna Maria Negri
Hair Stylist: Federico Ghezzi
Graphic Designer: Letizia Bozzolini
Storyboard artist: Claudio Capellini
Line Producer: Jacopo Ardemagni
Production Assistant: Luca Porzio
1st AD: Matteo Andreolli
Second Unit Director: Andrea Casadio
Key Grip: Stefano Ruffinoni
CGI: Danilo Motesarchio
Online: Francesco Piccoli
Digital Intermediate Colorist: Danilo Vittori
PRESS:
VOGUE ITALY
vogue.it/en/fashion/news/2016/12/01/the-magic-kingdom-sergio-rossi-fashion-film-shoes/
WONDERLAND MAGAZINE
wonderlandmagazine.com/2016/12/sergio-rossi-ss17-magic-kingdom/
VOGUE FRANCE
en.vogue.fr/fashion-videos/fashion-story/videos/video-sergio-rossi-shoe-collection-fairytale/27768
NEW YORK MAGAZINE
nymag.com/thecut/2016/12/watch-alice-in-wonderland-take-over-sergio-rossis-factory.html
WHOWHATWEAR
whowhatwear.com.au/sergio-rossi-shoe-film-magic-kingdom
OBSERVER
observer.com/2016/12/of-course-sergio-rossis-shoe-factory-is-a-magical-place/
LUXURY DAILY
luxurydaily.com/sergio-rossi-appeals-to-princesses-with-footwear-fairy-tale/
HARPER'S BAZAAR GERMANY
harpersbazaar.de/fashion/sergio-rossi-kurzfilm-fruehjahr-sommer-2016
VANITY FAIR ITALY
vanityfair.it/fashion/scarpe/16/11/29/sergio-rossi-the-magic-kingdom-progetto-video
SOCIAL FEED
socialfeed.info/discover-an-enchanted-world-as-sergio-rossi-takes-us-from-shoe-to-shoe-11872122
ELLE THAILAND
ellethailand.com/fashion/magic-kingdom-sergio-rossi/
YAHOO NEWS
yahoo.com/news/sergio-rossi-gets-magical-holiday-film-170331628.html
FASHION NETWORK
us.fashionnetwork.com/news/Sergio-Rossi-gets-magical-for-Holiday-film,760292.html
NYLON MAGAZINE
nylon.com/articles/8-at-8-december-2-2016
TOP NEWS
top-news.top/news-12554266.html
MY-WB
my-wb.com/shishangkuaixun/20161201/2217.html
FASHION POST
fashionpost.jp/fashion/fashion-news-event/87908