Complete rebrand for GoNoodle, an American education and technology company, known for developing a series of popular educational online videos that focus on physical activity and interactive learning. Recently partnered with brands like Disney, Nickelodeon, Skype, and Dreamworks to create sponsored content on the GoNoodle platform. The client wanted to refresh their brand in order to be more kid-focused and cool. The creative imperatives for that redesign: a pure reflection of their company- capturing the fun, the sensibility, the impact and the value proposition. They needed to create a strong identity that could embodies their company?s goals and content, and appealing to their user base.
CREDITS:
Done by 2veinte
Creative Director: Pablo Gostanian
Executive Director: Agustin Valcarenghi
Producer: Carolina L'avena Lamberti
Designers & Animators: Santiago Medina, Juan Coria, Mateo Vallejo, Daniel Dipaola
Compo: Daniel Dipaola