Tendril Studio has launched a 100% Unreal Engine created film made for the international commercial production association, AICP. It was meant to be the titles for the 2020 AICP Show: The Art & Technique of the Commercial, but we hit pause when the world turned upside down. On the heels of this year's virtual show (for which we did create a simple graphic title treatment), we decided with AICP to revisit what we were making with fresh eyes. We share this film as a point of inspiration and education. Embracing technology has allowed us to approach today’s trials with new perspective and enthusiasm, inventing a way forward.
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