动与静都源自这座城市的魅力

A POV spot celebrating the city of Tokyo for the upcoming 2020 Olympics.
Showcasing the cities diverse culture and two different ways for the same person to be able to experience it and explore it while enjoying the Olympics.
Director Ryan McGuire came up with this idea that he wanted to show people the real feel of Tokyo and not just another polished commercial. He wanted to show you the crowded, high-end streets as well as immerse you into the real grit and character of Tokyo. The streets where locals live out most of their lives.
CREDITS
Agency: AOI
Creative Director: On Gunji, Nobuaki Hattori
Art Director: Yoshitaka Harada
Copywriter: Mariko Fukuoka
Director: Ryan Mcguire
Director of Photography: Žiga Zupančič
Producers: Shinya Takahashi, Tomohiro Kanzaki,
Kazumasa Kobayashi, Yoshimitsu Hashimoto
Assistant Creator: Freddy Capogreco
Director of Technology: Yusaku Yasuda
Sound Designer/Mixer: Mike Regan
Composer: Sam Billen
Colourist: Matic Prusnik
Color Assistant: Karol Kaczorowski
Gaffer: 大堀 治樹 (Haruki Ohori)
Strategic Planner: Naoto Tamura
Creative Producer: Masakazu Akama
Production Manager: Marino Okuda
Production Designer: Yasushi Kawashima
Stylist: Naohiro Matsunoshita
Hair/Make Up: Ayaka Tsutsumi
Location Manager: Fumika Kakizaki