This is what Motion-Control is all about! The ability to create accurate/repeatable camera motion seamlessly. We shot this same move many times, and did the burger "build" in individual segments....when these various takes are combined in post: you have the illusion of an animated build WITH a camera move!!
This was a super simple 2-walled set, very minimal art direction to not distract from the food...we went with a slightly cooler background to contrast and embellish the warmth of the buns and burger patties, the red items in the background also accentuate the red of the tomatoes.
Fun shoot, took about 3 hours to build/light/program and shoot.
Jake Anderson at OMS directed, I was the DP and Paul Lanterman was the mo-co programer/magician!
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