We were excited to be part of this ad for Giff Gaff. Set to be an industry first in the way it challenges traditional advertising models, the campaign was shaped by Giff Gaff customers who had input with all aspects of the creative process – from the creative treatment to the script, voiceovers, written copy and even starring in the shoot themselves.
The ground-breaking work was produced by a collaboration of independent agencies and creative producers and we worked tirelessly to a strict deadline and budget to source and clear footage and stills for numerous scenes in this ad.
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