Working directly with our friends at Away Travel, we conceptualised, designed & directed a series of commercials that take the audience on a journey through Away’s latest product range.
Our goal was to craft a graphic visual language that looked CG generated, yet was captured fully in camera.
This saw hyper-reductive sets fused with puppeteered luggage, to strike the perfect blend of charm & sophistication.
See full project here: mvsm.com/project/well-travelled
Design & Direction:
Director of Photography:
Ben Austin Design
Ben Campbell (Cut&Run)
Edwin Metternich (Jogger)