US brand, Luc Belaire, asked us to explore the essence of their four cuveés to create a collection of striking visuals for use across social and online. Decadent and playful we designed a set of 13” films, one for each cuvée, along with a 30” range film.
Along with modelling the product, we designed and created a suite of abstract textural elements to build creative worlds indicative of the unique brand and flavour stories of each cuvée. Showcasing the bottles in an elegant light, we used beautiful macro shots with shallow depth of field for a premium look. Paired with dynamic camera angles and roving light sweeps, we explored the brand’s distinctive style and spirit throughout.