Glassworks were thrilled to collaborate with Glasgow-based agency Bright Signals on this campaign for Edinburgh Gin.
Directed by Duncan Malcolm, London’s Creative Director of 2D, Glassworks delivered an end-to-end production that ensured a seamless workflow from storyboards all the way to the final composite. With two live-action scenes woven into a CGI world of rhubarb forests, ginger meteors and beautiful cityscapes created by the Glassworks VFX team, it’s a feast for the senses - just like the gin.
As a first foray into TV and moving-image advertising for the boutique gin brand, this film was ambitious in the extreme - a fantastical single-camera-move journey through a world of natural flavours, buzzing nightlife and show-stopping VFX.
CREDITS
Lead Creative Agency: Bright Signals
Creative Directors: David Craik, Grant Gibson, Gemma Butler, Gavin Gordon-Rodgers
Senior Producer: Ashley McPherson
Strategists: Criag Wood, Scott Rinning
Account Director: Andy McColgan
Production company : Glassworks
Director : Duncan Malcolm
Producer : Duncan Buxton
CG lead : Julian Johnson
CG artists : Matt Fletcher, Aaron Smith, Quentin Corker-Marin, Kornel Makarowicz, Vladimir Venkov, Gustaf Lindstrom, Omar Sarmiento, Ola Madsen, Rudiger Kaltenhauser, Frankie Forzoni
2D lead : Duncan Horn
Compositors : Duncan Malcolm, Marko Perendija
Colourist : Jonny Thorpe
Service production company : Annex Films
Producer : Basil Stephens
1st AD : Fred Robinson
Service production company : LS Productions
Producer : Ellen De Faux
Art Dept : Great Brink
Choreographer : Abby Warrilow
DoP : Sam Goldie
Sound : Mcasso Music
Producer : Hils Macdonald
Engineer : Tom Martin