This year BABY-G are welcoming their 25th anniversary across the globe. To celebrate this, homegrown beauty Steph Claire Smith is announced the face of BABY-G in Australia for 2019 with the launch of their new campaign, Pretty Tough Girl.
Highlighting BABY-G’s coming of age with a watch to suit every girl, this campaign hopes to positively inspire women to be ambitious and unapologetically themselves! Steph pushes limits to pursue her goals; from KIC’ing it in workouts to powering through business meetings, her BABY-G is always by her side. BABY-G gives you the foundations to get through every knock and bump in all stages of your life… a watch for every moment; big or small.
Photography: Tim Ashton
Hair: Koh
Make-up: Ania Milczarczyk
Styling: Mikey Ayoubi
Production: Motel Picture Company