the HYUNDAI idents 'play LOVE'

In Korea, May is pointed as “the Month for Families’, as it includes numerous family-related public celebrations such as Children’s Day, Parents’ Day and Married Couple’s Day.
In order to uplift the sprit and to wish peace to the public, the Hyundai requested us to create a promotional video for the month.
To show this, 3 themes, namely: Love, Smile, Family, were formed to send out different messages.
Play LOVE to express love and gratitude.
Play SMILE to wish the day to be filled with smiles and laughter
Play FAMILY to show how happy it is to be will all family members.
on air : 2018.5
Director : Eunjin Jo
Style frame : Eunjin Jo, Yeonwoo Park ,Cheolhoon Ahn
Animation : DUDU, Eugene Lee ,Cheolhoon Ahn
Compositing : Eunjin Jo
Producer : DUDU
Sound : ROIAUDIO
Production : cobb studio
cobb.tv