Younger today than yesterday
Youth Generation TV (청춘시대TV) is a new channel targeted for seniors.
For this project we used Korean character ‘ㅊㅊ’ from the channel name and created its logo and network identity according to the shape.
This Star-like shape ‘ㅊㅊ’ shines, rotates, expands to represent active seniors who are young at heart.
If you are old enough, you might be able to recognize parodies from the old movies such as Edwards Scissorhands, Ghost, Drunken Master.
Credit
Creative Director: DUDU
CI : Seoeun Kim
Character Design : Seoeun Kim
ID A (Man Ver.)
Lead Designer : Eugene Lee
ID B (Woman Ver.)
Lead Designer : Yeonwoo Park
Rating All/19
Lead Designer : Yeonwoo Park
Rating 12/15
Lead Designer : Eugene Lee
Sign on
Lead Designer : Seoeun Kim
So bumper
Lead Designer : Seoeun Kim
Producer : DUDU
Sound : ROIAUDIO
Production : cobb studio
cobb.tv