As part of our American Horror Story 7 campaign, we partnered up with the team at Frame to produce this visceral graphic teaser. Starting with an initial mood edit from Frame, we set out to capture visually stunning and eerie imagery with a focus on single-point perspective. The final piece combines shots from multiple shoots directed by myself and our promo team, as well as some CG imagery created by Frame to fill out the piece. The final edit was produced by Frame, with Echolab providing the soundtrack.
Credits
Directed By
Steve Viola
Cinematography
Paul Tolton
Jesse Roth
Post-Production & VFX
Frame
Drone Team
Aerial Mob
Music & Sound Design
Echolab
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FX Networks
Stephanie Gibbons – President, Multi-Platform Marketing 
John Varvi – EVP, Multi-Platform Marketing 
Steve Viola – Creative Director/SVP, Motion & Digital Design 
Kenna McCabe – SVP, Production & Special Projects
Elizabeth Knight – VP, Production & Special Projects
Albert Romero - VP, Motion Design 
Dara Barton – VP, Production, Motion Design 
Andre Carbonari – Art Director, Motion Design
Julio Ferrario – Motion Designer