We were hired to produce several ID's for one of the leading Finnish telecommunications operators DNA. Imagine four unique, living 3D worlds illustrating the most essential phenomenons shaping the future of our digital infrastructure. We move through the worlds, and see various sides of it. This complex digital world is then shaped into clear, structured and understandable forms by DNA’s influence.
On the Behance:
behance.net/gallery/79506761/DNA
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Visualisation of Internet of things should emphasise the nature of everything being connected. There are a huge amount of simple objects, with different shapes and sizes that are all connected and continuously communicating with each other, visualising IoT in a very simplified and understandable manner.
Credits
Agency: SEK
Client: DNA Business
Creative director: Matti Pentikäinen
Art director: Santeri Kekkonen
Project director: Suvi Suni
Production: Subframe studio
Art Direction: Mikhail Sedov
CG Supervisor: Vasiliy Filileev
CG Artists: Mikhail Sedov, Vasiliy Filileev, Alex Voda, Alex Brin, Vladimir Arisov.
Sound design: Blink Audio
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