RMK SUMMER COLLECTION 2018 “INSTANT SUMMER FUN”

About the Work
We were responsible for the planning, directing, and production of the PR visual for RMK SUMMER COLLECTION 2018 "INSTANT SUMMER FUN."
Melted pink chocolate and ice cream are fed into a mixer, and goods like blush, eyeliner crayons, and lipstick are made just like sweets would be, produced smoothly and in a pop way.
作品について
RMKのSUMMER COLLECTION 2018、「INSTANT SUMMER FUN」PR映像の企画・演出・制作を担当。
ピンク色の溶けたチョコやアイスクリームがミキサーにかけられ、チークやクレヨン、リップなどの商品たちが、まるでスウィーツを作る過程のように、テンポ良くポップに作られていく。
Staff
Director / CG Designer：Daihei Shibata
CG Designer：Hiroshi Takagishi
Producer：Yasuaki Matsui
Assistant Producer：Kanako Kaeriyama
Director of Photography：Koji Shinagawa (hert01)
Sizzle：Maki Kaneko
Music：Tokuro Oka
Hand model：Miyuki Kitao