Warburtons "The Deliverers"

"This Hollywood-inspired campaign, featuring the new Warburtons brand ambassador Sylvester Stallone, absolutely oozes Hollywood. When I was first approached by the team at WCRS, my brief was to create a soundscape that would have maximum impact and build to a monumental crescendo, in the same way that an epic film trailer would.
"My experience in working on film trailers allowed me to push the sound almost harder than it felt possible to go, then bring it back to achieve a strong balance - creating an unmistakably filmic feel. The soundscape is made up of layers and layers of audio, each working with the action we see on screen. Even the small moments on screen have big sounds, every juncture is extraordinary so the sound is intense, dynamic and grand.
"I loved sound designing for this piece of work as it allowed me to experiment and try out new things - something that is often not possible to do on a commercial. We're all really pleased with the final result."
Ben Leeves: Sound Designer
Creative Agency: WCRS
Creative Director: Billy Faithfull
Creative: Andy Lee, Jonny Porthouse
Account Team: Louise Davidson, Tim Boxall
Planner: Liz Baines
TV Producer: Sally Lipsius
Film Production: Another Film Company
Director: Declan Lowney
Producer: Simon Monhemius
Photography: Haris Zambarloukos
Production Design: Clare Clarkson
Production Manager: Sandra Jordan, Sam George
1st AD: Chris Kelly
Editor: Leo King @ Stitch
Post Production: Louise Unwin @ Finish
Colourist: Paul Harrison
Flame: Jason Watts (Lead), Steve Murgatroyd
3D VFX: Harin Hirani (Lead), Alaric Holberton
Media Agency:Mindshare