adidas - swimmer - spec
producer and director: anthony atanasio
dop, editor, production designer: anthony atanasio
art director: valerie martinez
sound: anthony atanasio and valerie martinez
telecine: mark gethan and gary szarbo
post-production: rushes
location: camber sands and 359 fawcett road southsea (our old home!)
shot on 16mm using a 1957 Bolex camera and made on a shoe-string, this spec spot started as footage originally intended for one of our shorts, ‘dust’. it was conceived at a time when we were trying to get into commercials and had received early interest from the likes of tim delaney at legas delaney. back then, legas delaney held the adidas account and had expressed a desire to give us our first commercial.
sadly the commercial was never made, but we got to meet tim and created this cut-down for fun during the process. as a result the film went onto our reel and caused a heap of interest from creatives who enjoyed the quirky gritty style.