Project Info:
We were asked to create a brand identity for the upcoming futuristic action movie Real Steel, featuring Hugh Jackman. Director Ronnie Koff used the twisting motion of a pneumatic device to create the tension that builds throughout the sequence. When the tension reaches an apex, the machine embosses the final title reveal into the metal.
Credits:
Client: DreamWorks Pictures
Director: Shawn Levy
Imaginary Forces Art Director: Ronnie Koff
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