The new Stardust team was tapped recently by the re-launched M&C Saatchi/NY to create “Whose Heart Do You Love” for MegaRed. The result is a charming new web film for MegaRed’s Valentine's Day campaign for the popular heart health line of products under the Schiff Nutrition brand. Featured in "The New York Times" upon release, advertising columnist Stuart Elliot notes: “the video offers up a panoply of potential hearts, paired in serious and fanciful fashion. Among them are 'a straight heart or a gay heart,' 'a gentle heart or a passionate heart,' 'a simple heart or a complicated heart,' 'a happy heart or a grumpy heart,' and 'a sweet heart or a tough heart.'" The spot features a simple graphic style that celebrates a clean aesthetic and the warm, approachable and fun design sensibility that is part of the new voice of Stardust.
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