Client: SingTel
Agency: BBDO
Production: Reel Loco
Post Production: Loco Motion
Graphics: Zuby
Test. Stick. Lights off. Snap. Lights on. Check. Stick. Lights off. Snap. Lights on.
Check. Stick. Lights off. Snap. Lights on. Check. Stick. Lights off. Snap. Lights on.
Check. Stick. Lights off. Snap. Lights on. Check. Stick. Lights off. Snap. Lights on.
Check. Stick. Lights off. Snap. Lights on. Check. Stick. Lights off. Snap. Lights on.
Check. Driving you crazy, uh?
Imagine repeating this 100 times. No, make it 1000.
For SingTel's latest manifesto, no efforts were spared. Together with creative agency
BBDO Singapore, a charming little stop-motion video was created to illustrate its mantra,
'Amazing things happen when we dream big'.
And our team get to experience firsthand the painstaking process of shooting a stop-motion video,
which you can see above.
Well, as they say, no pain no gain. Was the pain worth it? You bet.
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