This was done almost a year back in 2009 for DBS through Euro RSCG Singapore. Targeting the young, the creative and the restless, DBS’ ‘Live Fresh’ credit card promises to let you live the life you want. Whatever it is you want.
Euro RSCG Singapore provided the design and art direction for the various graphic elements while we pieced it all together in After Effects. Marrying lo-fi, cut out flipbook animation with killer sound design from AMX, the spot shows you how life should be in the DBS Live Fresh World.
Client: DBS
Agency: Euro RSCG Singapore
Sound Design: AMX Audiophiles
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