The Mill helped to create a bespoke app for Ford Mustang's 'Make it Personal' campaign, inspiring users to engage with the brand in a new way. In collaboration with AKQA, the app was developed by a team of creative technologists at The Mill, allowing customers to personalize the Pony emblem with a choice of four iconic model packs, and generating a vast range of unique designs.
You can try the app at: mymustang.ford.com/
Learn more about the campaign: themill.com/portfolio/4187/make-it-personal-
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