Harrods approached Anrick Bregman to create the online component to ‘A Crystal Christmas inspired by Swarovski’, the 2011 Christmas window display for the world’s most iconic department store. Anrick brings to the web a magical and interactive version of the Swarovski Christmas story – a web experience which acts as the introduction to the story told in Harrods windows, and a film with subtle and playful interaction inviting you to join in.
Working together with the team at Swarovski, the film is the central focus of the experience, but viewers are also able to interact with crystal snowflakes, to browse and purchase items from Swarovski’s five product categories, and to learn more about the heritage of the Swarovski brand.
The finale of the web experience transitions seamlessly into the vision of the actual Christmas windows at Harrods. This connection is the key of the project – a window from fantasy to the real world.
在T站说说你的看法～