We helped Harvey’s Furniture bring the drama of Five’s crime season to this sequence of Sponsorship Bumpers using advanced motion-tracking and green-screen.
Agency Enter challenged our film production team in Newcastle to come up with a dramatic way of making the shadow from a television morph into a dramatic scene from a crime show behind a Harvey’s sofa. Initial discussions suggested hand drawn animation techniques, which would have been either too crude or too expensive to be practical. Instead, we shot green-screen scenes of dramatic action using real actors, which our post-production team motion-tracked and composited as shadows on to the background wall.
