We helped West Suffolk College engage with students disillusioned by traditional education with this off-beat, humorous recruitment film.
West Suffolk College were facing a dilemma, in that many of their target audience weren’t academically-minded and were put off by traditional views of further education. So they challenged our film production team in Newcastle to come up with a concept to show school leavers that college wasn’t all A-Levels and tweed jackets. We took an off-beat, humorous approach, using motion graphics and a variety of cool editing effects to show the fun side of learning without sacrificing the serious message.
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