The idea behind the commercial is to show how far the world of visual entertainment
has progressed in order to place STC’s Invision at the top of the TV Broadcast
Providers' chain and to position it as a high standard, a must-have entertainment
system for the whole family.
The film will take us on a journey through different generations, and how people
used to get entertained - visually, starting from the beginning of the 20th century up
till today.
Client: STC
Agency: JWT Riyadh
Production House: ABL
Director: Farouk
DOP: Cesare
Post Production: ABL
Producer: Haris Germanidis
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