Starting with the original cover of the first edition of the magazine, we see the pages quickly turning and then, with a flutter, they fly away and far into the distance, representing the passage of time since The Banker launched back in 1926. We fly through the pages in space, seeing glimpses of landmarks from the last 85 years of financial history; the Wall Street crash, the dot com bubble, and the recent financial crisis, before finally the pages all fly back in to reveal the 85th anniversary logo.
A stylish and contemporary look at The Banker over the years, the ad works well to solidify the reputation and prestige that comes with 85 years of top-flight financial journalism.
在T站说说你的看法～