Randling

Randling, Zapruder’s new word-related game show has launched with a look created by creative studio, ZSPACE.
ZSPACE won a competitive pitch and created the integrated branding of the show including opener, in-show graphics, set graphics, logo, ten team logos and App design. The inclusion in the branding of App design further marks ZSPACE as a one-stop-shop linking broadcast with the digital realm, set look and set design.
The team logos are an integral part of the show and were created in collaboration with the team members. ZSPACE designers had fun visualising the dynamics of each, and receiving their feedback.
The brief for the titles was to be “over the top and fun”. ZSPACE’s idea of letters frolicking at a carnival plays on the idea of the teams and the audience on a fun, fabulous ride. It is colourful (like some of the language on Randling) and relies on a lot of 3D.
“It is a 'Randling World', a mash up of randomness, expression and quirkiness -brought to life through the personality of language: letters and words. Typographically driven, we injected plenty of character and fun as we visualised the weird, wonderful world of language,” said ZSPACE Creative Director Gavain Browne.
Andrew Denton, Randling’s Executive Producer and host, said: “ZSPACE brought boundless energy and ideas to Randling. Also a terrifying level of perfectionism. Gotta love that.”
link to blog:
blog.zspace.com.au/
Creative Director / Gavain Browne
Designer / Leigh Newman
Producer / Clare Downie
3D / Jorden Martin, Jonathan Ravagnani
Team logo design/ Ranran Zhou
Team logo design / Fiona Lu