Givenchy Noir Couture Volume

After launching the Mascara NOIR COUTURE in 2012, new products are coming in the COUTURE range!
How to present them?
BCs: Here is the Mascara NOIR COUTURE VOLUME, for Immediate extreme volume in a single pass!
Client: And what’s so special about it?
BCs: 3 main added values:
First an innovative brush for a classic use. Let me explain how it works…
There are 2 types of fibers :
Tough white fibres catch and separate the lashes
Supple black fibres take hold of the optimal quantity of texture
We created an Innovative shape:
The larger part emphasizes the volume on the outer corner of the eyes
The thinner part at the top catches even the smallest lashes
Secondly, and our major competitive advantage : an ELEGANT COUTURE PACKAGING with “inverted stud” design, a nod at Riccardo Tisci’s universe.
And thirdly a CARE FORMULA that enriches with exclusive Lash Care Complex to restructure, protect and fortify the lashes.
Client: So… … what’s the difference with the Mascara NOIR COUTURE?
BCs: NOIR COUTURE is made for a natural elegant make up.
And NOIR COUTURE VOLUME is specialised for an intense and sophisticated make up.
Client: I love it! and is there an accessory to add more intensity ?
BCs: Sure! The LINER COUTURE :
Ultra-fine felt tip allows very easy & ultra-precise application
Homogeneous & intense black line from the 1st stroke thanks to a high load of pigments
Fast drying & comfortable formula
And a Rinsable formula
BCs: So! Match your mood to the perfect Givenchy Couture accessory!!