Project Overview:
Dola Loverly is a fashion footwear collection by Shein, and we created a narrative-driven animation for the brand. The client requested a blend of circus and ballet shoe elements, and we integrated many cinematic, circus-inspired scenes while seamlessly merging them with ballet shoes. The result was a visually striking story that resonated well in the market.
Creative & Design Highlights:
By combining circus elements with the delicate design of ballet shoes, we created a lively and dramatic animation world. The color palette, scene design, and motion effects were carefully crafted to provide a bold visual and artistic expression.
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