Passion ignites creativity. Our latest Lay's ad film is a testament to the unwavering dedication of our team. After immersing ourselves in the heart of Pakistan, capturing its love for Lay's, we've created something truly magical. From concept to execution, every frame reflects the passion and drive of individuals who are committed to delivering excellence. Join us on a journey fueled by passion and a love for our country.
Executive Producers - Shahriyar Ali Soomro Goreella Films and Salman Noorani
Director - Salman Noorani
Producers - Aahad Buledi & Namwar Ayaz
DOP - Abid Rizvi
1st AD’s - Nasar Kazmi & Haroon Aamir
2nd AD - Israr Khalil Ahmed
Music: Ali Akhtar Allahditta
Edit & Color Grade - Muhammad Alyan Tariq
VFX - Hasaan Raheel
Illustration & Artwork - Shahnur Shahzad & Sahibzada M Ali
Second Unit Director - Hamza Anjum Khan
Second Unit DOP’s - Omer Khan, Hamad Hashmi, Hamza Zaidi, Ebtesam Ahmed Photography
Hyper Lapses - Ebtesam Ahmed & Hamza Zaidi
Drone - Hamza Usmani & Ebtesam Ahmed
Wardrobe Stylist - Asad Arif Ali
Assistant Wardrobe - Zubair & Younus
Dance: Muaz khan
Line Producer (Karachi) - Kashif Gazdaar
Line Producer (Lahore) - Muneer Ahmed & Samiullah Khan
Production Manager (Karachi) - Naeem Khan @ GMN Productions
Camera & Grips – MediaLine
Production House: GMN Productions
Special Thanks: Shayan Shahid , Mustafa Jalai, Hassan Najam, Fazira Ahmed
Agency: Grey Density
Director Business Development: Bilal Syed
Creative Head: Nehan Hussain
Creative Manager: Raina Iqbal
Creative Associate: Rija Ahmed
Art Director: Rida Mehmood
Brand Team:
Senior Brand Manager: Umair Sheikh
Marketing Manager: Misbah Ghani
Marketing Director: Ather Baghpatee
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