Woodwork Amsterdam collaborated with adidas' Studio A to create a film showcasing the "Into the Metaverse" collection, a limited-edition release inspired by the NFT, Indigo Herz. Our approach aimed to highlight the interplay between the physical and digital worlds by showcasing the real world as a simulation with glitches and errors. The film takes viewers on a journey through different landscapes and features the new products. This unique perspective offers an element of surprise to the campaign.
Directed and Produced by: Woodwork Amsterdam
Executive Creative Director: Marvin Koppejan
Creative Director: Menno Fokma
3D Lead: Ernst Noort
3D Artist: Tim van der Wiel
Motion Design: Lennard Goede
Shoot Lighting: Tara Bisoen
Producer: Nina Fabel
Producer: Gayle van Bochove
Client: Adidas
Senior Portfolio Manager: Luke Welch
Project Manager: Sophia Feary
Project Manager: Juri Schier
Creative Director: Richard Askin
Creative Lead: Maarten Apeldoorn
Producer: Jeoffrey van Overveld
Producer: Nadine Kuilboer
Case film audio: THNDR
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