In 2022 CNY Shiseido’s campaign focused on channeling the inner power, vitality, and strength, and picked a tiger as a spiritual symbol. Juice was up for the challenge to create other-worldly king of the animals, who guides the brand’s ambassador Liu Yifei through the enchanted forest. Team of artists worked in full 3D to recreate the 2D feeling in the tiger's look and walk animation. They also developed the forest and pond environments together with sea of camellia flowers.
2022
金狮国际广告影片奖
最佳视效
铜奖
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