Shiseido use Japanese ‘Washoku’ philosophy which looks to harness the power of natural botanical ingredients so we wanted to mirror this by combining nature and technology to create art. We directed this film with Espadaysantacruz. With the help of expert botanists, we created a living, breathing garden installation. The plant growth footage took months to research and film with the final installation a perfect marriage of real in-camera robotics, botany and CG all culminating in a sculpture that is a visual metaphor for the Shiseido WASO products.
This is our director's cut of the film. You can find the client version here: vimeo.com/232248149
Also Tulio Ferreira did this behind the scenes of the film so you can see how we did all this: vimeo.com/232466101
CREDITS
Directed by Dvein & Espadaysantacruz
Cinematography: Juan Santacruz
Editor: María Antón Cabot
Postproduction: Analog & Dvein
Live action art Director: David Diez
Production Director: Alberto López Garrido
Music: Banjo Music
Client: Shiseido
Agency: W+K Tokio
Creative Director: Azsa West
Art Director: Sara Phillips
Agency Producer: Kana Wakabayashi
Production company: Blinkink
Executive Producer: Bart Yates & Ryan Goodwin-Smith
Producer: Benjamin Lole
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