Propelled by a shared passion for running innovation, Li-Ning x Soulland’s first installment is named “Pre-Inter-Post”—Before-During-After in Latin—the collaboration examines the holistic process of running and the different phases structuring the runner’s experience. Guided by a commitment to limitless design and tireless exploration, the partnership’s debut—and its celebratory, accompanying film and image series—remind us that bodily endurance can also yield both meditative and creative insight.

Exploring movement but also mental, spiritual and physical travels, Soulland x Li-Ning’s multi-faceted look-book is divided into 3 chapters — each visiting a different continent, while also focusing on one of the ‘Pre-Inter-Post’ stages of a runner’s expedition.

The second chapter takes the viewer to Denmark—where Soulland is based—arriving on an isolated beach on the country’s West Coast, while showcasing a run already in progress as the energy, determination and acceleration continue to build.

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