时值皇室战争“恭贺新春”主题季预备上线和故宫600年大典，Supercell希望联合故宫宫廷文化，做场破圈营销。需要制作TVC，进行预热，炒热话题，提高游戏声量。

皇室战争，是以西方皇室和奇幻人物为角色、风靡全球的芬兰游戏。故宫大IP，自带尊贵气息。在两种迥异的风格中找到融合点，提出“皇室御见你”的主题，带来东西方文化的碰撞。

在故宫和横店多处取景实拍，棚里1：1美术搭景、3D打印、真文物置景、道具制作，高度还原故宫之美。多方合作，实拍结合CG画面，逐帧对应。多次实地堪景，每一处细节力图保真。绝美风景，呈现出故宫的静谧唯美和恢弘大气的两面。游戏角色融入，保留皇室战争独有的可爱风格。每个角色，都在最适合它的故宫场景中出现，碰撞出妙趣横生又美感十足的化学反应。极具游戏属性的诗句文案，配合角色逗趣动作，让人印象深刻。邀请知名音乐人GT怪物，改编皇室战争的主题音乐，既有皇室元素，又完美烘托宫廷氛围。

At the time when the Clash Royale Season 20 The Forbidden Palace is ready to go online and the Forbidden City's 600th Anniversary Ceremony, Supercell hopes to unite with FCCD(The Forbidden City Culture Development) to make market-breaking. Making TVCs, warming up, stirring up hot topics, in order to increase the volume of the game.

Clash Royale is a Finnish game that is popular all over the world with Western royal families and fantasy characters as roles. In addition, the Forbidden City IP is with its own noble atmosphere. Find the fusion point between the two different styles, and put forward the theme of "When Royale Meets Royalty", in order to bring the collision of Eastern and Western cultures.

Many real shots were taken in the Forbidden City and Hengdian. The 1:1 art setting, 3D printing, setting of real cultural relics, and props were made in the studio, which restored the beauty of the Forbidden City to a high degree. With multi-party cooperation, real shots combined with CG images, frame by frame corresponding, as well as many scenes on the spot, every detail strives to be true to life.The stunning scenery presents the tranquil beauty and magnificence of the Forbidden City. The role of the game is integrated, retaining the cute style unique to the Clash Royale. Each character appears in the Forbidden City scene most suitable for it, colliding with a humorous and beautiful chemical reaction. The poem copy with very game attributes, with the funny actions of the characters, is impressive. Invite the well-known musician GT Monster to adapt the theme music of the Clash Royale, which not only has royal elements, but also perfectly sets off the palace atmosphere.