INFINITI Origins Episode 4 - The INFINITI Brand

Immerse yourself in the world of INFINITI’s origins with one of INFINITI’s early architects and first product specialist Dean Leathers.

INFINITI Origins, Episode 4.
When INFINITI was first founded, the goal was to become a new luxury automotive brand with a design focus on serenity, elegance, and power. Find out how we brought that brand to life.

Watch other episodes in the INFINITI Origins series.
The Beginning - https://youtu.be/GLRbRgvQ9tA
A Courageous Decision - https://youtu.be/g68um31QzhQ
The Essence of INFINITI - https://youtu.be/1T_12b0blHA
The Q45 - https://youtu.be/6UClsMDVPlY
Taking INFINITI to Market - https://youtu.be/L_SNt5sqkSQ
Human-Centric - https://youtu.be/Zd9PQ7uK5YQ
INFINITI on the Horizon - https://youtu.be/K5q9gU_B3_Q

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