Feelings - emotions and senses, intimacy and tactility. The #PradaFW21 campaign, showcasing the collections for women and men designed by Miuccia Prada and Raf Simons, is an exploration of the evocation of feeling.
To feel has connotations both sensorial and emotional - rather than intellectual discourse, it is about instinct, spontaneity.
The campaign as a whole is a proposition, a proposal - positing a vision of a brand, intentionally multi-faceted, to reflect its complex and ever-transforming nature. It is that which - always - #FeelsLikePrada.
Discover more: https://tinyurl.com/vv3v6wsf
Photography David Sims
Creative direction Ferdinando Verderi
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