Huarache – a brand new model of Nike Adapt BB had its premiere just a few days ago and we’re super proud to tell you that together with Nike World Headquarters in Portland we were responsible for creating a promo animation presenting the self-lacing mechanism and shoes’ updated functions.
Credits
Client: Nike WHQ
Senior Creative Director: Mike Wood
Design Director : Anders Svensson
Design Director: Ryan Noonan
Designer: Yi-Fan Lu
Senior Producer : Perry King
Creative Production Studio: Ars Thanea
Executive Creative Director: Peter Jaworowski
Producer: Carla Sidorowicz
Art Directors: Bartek Kalinowski, Maciej Mizer
3D Artists : Bartek Kalinowski, Paweł Filip, Michal SereCk Serafin, Mateusz Bargiel, Piotr Wołoszyński, Bartek Dabkowski
3D Lead Artist: Bartek Kalinowski
Compositing: Łukasz Stolarski, Mateusz Bargiel, Katarzyna Strzelczyk