Papa John’s has collaborated with the hottest thing on the scene right now- cheddar- and the drop of their new line is about to make big waves amongst the ‘in crowd’.

Cheddar cheese meets streetwear/couture and the new fashion at Papa John’s as we launch our hottest collaboration to date with a new range of mouth-watering Cheddar pizzas for cheese lovers.

The first fashion meets food collaboration of its kind, the Papa X Cheddar campaign video shows mouthwatering food content of the new cheddar pizza range juxtaposed with fashion shots of models interacting with the pizza, whilst wearing a combination of authentic streetwear and original Papa John’s delivery driver uniform. Using director, Josh Cohen and featuring an instrumental ‘Cheddar’ track from hip hop artist, B Zino.

For the first time ever, the campaign also allows Papa John’s fans to not only shop the Papa X Cheddar pizza range at store*, but also shop the ‘cheddar look’ on global fashion marketplace, Depop. As the first pizza brand globally to list on Depop, 30 original items from the advertising campaign and customized items of deadstock delivery driver uniform will be available from 1st June here: https://www.depop.com/papaxcheddar/

*Papa John's Cheddar pizza range only available in select countries