This spot made it to the official selection in the prestigious Annecy International Film Festival 2018 under Commissioned Films Category.
Hotstar had asked us to create a special promo to announce their new liaison with National Geographic Channel. The concept that we took forward was to use mobile friendly icons to create the entire world of Nat Geo Wild Life in a mockumentary tone! It was a one-of-a-kind graphic approach that we had a lot of fun exploring. Once we started, we'd created a whole bank of these little digital-icon creatures (not al of which could we even incorporate into this video)
CLIENT : Hotstar
DIRECTOR : Rituparna Sarkar
GRAPHICS : Jaimeen Desai
ANIMATION : Aanal Kumar, Aniket Shirgaonkar, Avinash Jadhav
VO & SOUND DESIGN : Joseph D'souza
(Work done as Director at Bombay Design House in 2016)