We love biking. Having our bikes stolen... not so much.
It was an incredible ride partnering with ABUS and Good Fortune Collective on this short ad. We experimented with some interesting transitions, and had fun animating as many characters as we could handle. Thanks to GFC for the opportunity, and to ABUS for keeping our bikes — and heads — safe.
Credits:
Agency:
Good Fortune Collective
Creative Direction:
Jorge R. Canedo E.
Production:
Stefan Green
Art Direction:
Grace Pedersen
Design:
Grace Pedersen, Thiago Steka, Avikali Lomavatu
Animation:
Manuel Neto, Ricardo Drehmer, Thiago Steka, Victor Silva, Jorge R. Canedo E.
Music:
"Where I Wanna Be" by Dazy Chain
SFX:
John Poon
See Project Details:
behance.net/gallery/117591201/ABUS-Keep-on-Riding