Welby Chung & Crossfade Creative Works: crossfade.com.hk facebook.com crossfadehk Established in 1998, Crossfade Creative is a media production company offering full range of creative services from concept, idea, script writing, storyboard, art direction, filming, editing, motion graphic, animation and to visual effect. Founded by Mr. Welby Chung Wai-kuen, an international video and animation awards winner, Crossfade Creative has been co-operating with various advertising agencies and production houses in Hong Kong and Asia-Pacific regions to produce a number of quality television commercials, music videos, animation, promotional videos, live visual and event on-location video productions. With our track record of excellence, we are out to prove ourselves as your creative partner to visualize your concepts and help you convert them into reality. Director Bio: Welby, Chung Wai-Kuen is founder and director of Crossfade Creative Ltd. Welby practiced Hip Hop Dance since undergraduate study, was graduated in BA Visual Communication in Design and Master of Design from the Hong Kong Polytechnic University, and he started his animation and digital graphic design career in 1996. Prior to founding Crossfade Creative, Welby worked as an animator in music channel in TV Station, visual effect animator and as an art director. With a unique combination of animation and motion graphics design skills, Welby has developed his own style of visual design and was moved to be television commercials, music videos director and graphic design in 2008. He is a MV director for artists including GEM Tang, Chrissie Chau, Louis Cheung, Regen@Hotcha and Jing Chang (Zh\u0101ng Yúnj\u012bng). In 2008, he got nominated award for Best MV Director in 19th Golden Melody Awards 08 Tai Pei, the biggest music award in Asia, DigiCon 2009 's third prize in local competition, “My Dear Flower” has won the gold award in the 9th Hong Kong Independent Short Film and Video Award 2003 (IFVA) and “I am fine” in I-City IFVA 2005 and Super8 video work “My Good Time” in IFVA 2006 has been distributed as DVD project and it has been screened by festivals worldwide. \u5ee3\u544a\u53ca\u97f3\u6a02\u9304\u50cf\u52d5\u756b\u5c0e\u6f14\u937e\u5049\u6b0a\uff0c\u53c8\u540dVJ Welby\uff0cCrossfade Creative\u5275\u8fa6\u4eba\u53ca\u7e3d\u76e3\uff0c\u7562\u696d\u65bc\u9999\u6e2f\u7406\u5de5\u5927\u5b78\u8a2d\u8a08\u7cfb\uff0c\u4e3b\u4fee\u8996\u89ba\u50b3\u9054\u53ca\u8a2d\u8a08\u30021996\u5e74\u5165\u884c\u5f9e\u4e8b\u52d5\u756b\u53ca\u7f8e\u8853\u8a2d\u8a08\u5de5\u4f5c\u3002 \u65bc2008\u5e74\u69ae\u7372\u53f0\u7063\u7b2c\u5341\u4e5d\u5c46\u91d1\u66f2\u734e\u6700\u4f73\u97f3\u6a02\u9304\u5f71\u5e36\u5c0e\u6f14\u734e\u63d0\u540d\uff0c07\u5e74\u69ae\u7372\u9999\u6e2f\u6578\u78bc\u5a1b\u6a02\u512a\u7570\u734e\uff0c\u65e5\u672cDigiCon 2009\u672c\u5730\u8cfd\u7b2c\u4e09\u540d\uff0c\u5176\u52d5\u756b\u5275\u4f5c\u69ae\u73722003\u5e74\u7b2c9\u5c46\u9999\u6e2f\u7368\u7acb\u77ed\u7247\u9304\u50cf\u6bd4\u8cfd\u91d1\u734e; 2003\u5e74\u53f0\u7063\u5357\u65b9\u5f71\u5c55\u8a55\u5be9\u5927\u734e; \u4ee5\u53ca\u7372\u90782004\u5e74\u7b2c9\u5c46\u97d3\u570b\u65a7\u5c71\u570b\u969b\u96fb\u5f71\u7bc0\u548c\u7b2c28\u5c46\u9999\u6e2f\u570b\u969b\u96fb\u5f71\u7bc0\u4f5c\u53c3\u5c55\u96fb\u5f71\u7b49\u3002 \u5728\u5b78\u671f\u9593\u7814\u7fd2\u8df3\u821e\uff0c\u4e26\u65bc2001\u5e74\u8d77\u958b\u59cbVJ\u751f\u6daf\uff0c2005\u5e74\u81f32007\u5e74\u9593\u5de5\u4f5c\u65bc\u96fb\u8996\u53ca\u97f3\u6a02\u983b\u9053\uff0c2008\u5e74\u8d77\uff0c\u4ed6\u5c07\u5275\u4f5c\u7bc4\u7587\u64f4\u5c55\u81f3\u5ee3\u544a\u3001\u97f3\u6a02\u9304\u50cf\u88fd\u4f5c\u4ee5\u81f3\u5e73\u9762\u8a2d\u8a08\uff0c\u62cd\u651d\u53ca\u88fd\u4f5c\u591a\u500b\u5ee3\u544a\u53ca\u97f3\u6a02\u9304\u5f71\u5e36\uff0c\u66fe\u5408\u4f5c\u85dd\u4eba\u5305\u62ecG.E.M.\uff0c\u5468\u79c0\u5a1c\uff0c\u5f35\u7e7c\u8070\uff0cRegen@Hotcha\uff0c\u5f35\u82b8\u4eac\u7b49\u3002